Why everybody should put users first
You don’t need to be on the product design team to have an interest in user experience. Putting the user first is part of all of our jobs in software and product development, as important as putting the customer first is to a business or service. User centered design (UCD) is the beating heart of all good product development so it’s beneficial for everybody in the team to develop a solid understanding of its principals and to put the user first at every opportunity.
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